More than ever companies need to undergo extensive due diligence checks before making a major sponsorship decision. Safe Sport assessment is much more than traditional Risk Management and should be included in any evaluation of an organization you are considering sponsoring.

ITP experts can assist with this research, specifically in the area of Safe Sport. A thorough vetting of the safe sport practices to be done before venturing into a sponsorship would include:

  • Safe Sport education being provided to its members.
  • Complaint and Discipline policy – independent of the organization
  • Code of Conduct – how is it being enforced; how are athletes/administrators/coaches/volunteers educated on it?
  • Education on grooming.
  • Policy and education on inclusion.
  • Prevention of abuse of officials.
  • Periodic independent reviews of Safe Sport initiatives, conducted by experts in this field?
  • Reinforcement beyond the Safe Sport 101 of a background screening, initial education, and a signature on the Code of Conduct (if one exists).

Taking these steps will help protect both the participants and the organization and allow sponsors to make a lasting and valuable contribution.

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